Preserving Batik with Empowerment

Bandung, 1 December 2016 – PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and the daily newspaper The Jakarta Post host a talk show titled Meet the Post – Batik, Its Philosophy and Empowerment which discuss the preservation of batik with empowerment.

The talk show features Batik Go Tik Swan entrepreneur Nugroho and Deputy President Director of BTPN Ongki W. Dana as speakers. The event is moderated by the Managing Editor – Life The Jakarta Post Digital Asmara Wreksono.

Batik is an essential part of Indonesia’s cultural heritage, and as such a lot of people pay serious attention to this art form, including Batik Go Tik Swan entrepreneur Nugroho. As a direct relative of the Indonesian batik master Go Tik Swan, Nugroho grew up with this legendary Indonesian artist, getting to listen, feel and be involved first-hand in the process of designing and creating every piece of batik made by Go Tik Swan, from the initial stages until completion.

Until today, Batik Go Tik Swan’s production values still hold firm to the philosophy and essence of authenticity, ranging from the design process to the production process itself, both of which are integral to the preservation of batik. “Nowadays, Batik Go Tik Swan’s batik artisans still have to use the original patterns and designs of Go Tik Swan,” Nugroho explained.

BTPN is a bank which is consistent in serving lower-income communities, including micro, small and medium enterprises (MSMEs) and productive poor communities. With its vision to change the lives of millions of Indonesians, BTPN believes that direct engagement in empowering customers is the key to the growth of sustained excellence in business performance.

To achieve this, BTPN has implemented a business model that integrates its social and business missions in terms of its products, services and everyday activities. The synergy between these two missions is reflected through Daya.

Daya is a measured and sustainable training and mentoring program which focuses on health, welfare and practical entrepreunerial skills coaching. ”The opportunity to share and interact with mass market customers in person is open to people from all walks of life through Daya. Through the Sahabat Daya program, BTPN offers BTPN Sinaya customers the chance to get directly involved in empowering lower-income communities as well as MSME entrepreneurs, included in which of course are batik artisans,” said Ongki W. Dana.

BTPN Sinaya is the funding business unit of BTPN. BTPN Sinaya not only offers first-rate personal services with optimal results, but also gives customers the opportunity to participate in the mission of empowering millions of people across Indonesia.

At BTPN Sinaya, every single rupiah from the customers’ deposits has greater value because these funds are entirely channeled into empowering lower-income people and communities. “Let us together help lower-income people to get a more meaningful life. By becoming a BTPN Sinaya customer, together we can contribute directly to the economic development process of Indonesians, including the upliftment of the country's amazingly skilled batik artisans,” Ongki appealed.

 

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For further information, please contact:

PT Bank Tabungan Pensiunan Nasional Tbk

Eny Yuliati – Corporate Communications Head

Telp: 021 – 30026200

Email:

 

An Overview of BTPN

BTPN is a foreign exchange commercial bank which is focused on serving and empowering the lower-income segment, which is comprised of pensioners, micro, small and medium enterprises (MSMEs), as well as productive poor communities (mass market). The business focus is supported by BTPN’s four business units, namely BTPN Sinaya – a funding business unit, BTPN Purna Bakti – a business unit which focuses on serving pensioners, BTPN Mitra Usaha Rakyat – a business unit which focuses on serving micro enterprises, and BTPN Mitra Bisnis - a business unit which focuses on serving small and medium enterprises. In addition, BTPN also has a subsidiary, BTPN Syariah, which focuses on serving customers from productive poor communities. Through the Daya program, a measured and sustainable mass market empowerment program, BTPN provides training and information on a regular basis to enhance the capacities of its customers, thereby offering them a chance to grow as well as opportunities to improve their lives.

Date Published: 1 December 2016