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04 September 2024
Bank BTPN Reaffirms Commitment to Empowering Retired Customers on National Customer Day
Pekan Purnabakti provides an opportunity for retired customers to connect and express themselves through activities like singing, dancing, and bazaars, while highlighting Bank BTPN’s commitment to empowering its retired clients.
Jakarta, September 4, 2024 – PT Bank BTPN Tbk (Bank BTPN) marked National Customer Day 2024 by reiterating its commitment to supporting retired customers in achieving deeper, more meaningful growth in their lives.
“National Customer Day is a meaningful occasion for us to express our gratitude to our customers, particularly those in retirement. Retired customers play a vital role in our mission to deliver added value to society, and we remain committed to helping them enjoy more fulfilling lives,” said Purnomo B Soetadi, Head of Retail Lending Business, Bank BTPN.
As part of National Customer Day 2024, Bank BTPN hosted Pekan Purnabakti at its Cililitan Branch, Jakarta, on Wednesday (4/9). The event brought together Bank BTPN’s partners PT TASPEN (Persero) and PT ASABRI (Persero), with the goal of strengthening ties with retired customers and continuing to promote their well-being.
“We appreciate Bank BTPN's proactive efforts in empowering retired customers through programs that focus on their needs, such as Pekan Purnabakti. This initiative aligns with our vision of ensuring the well- being of retirees and providing full support to help them manage their finances more effectively in their later years,” said Ariyandi, Operations Director at TASPEN.
Echoing Ariyandi’s sentiment, Khaidir Abdurrachman, Institutional Relations Director at ASABRI, stated, “We greatly appreciate the initiatives taken by Bank BTPN in improving the well-being of ASABRI participants who are part of the bank’s retired customers. In line with ASABRI’s vision and mission, we hope Bank BTPN will continue to be a key partner in enhancing the welfare of participants and providing excellent service for them.”
Pekan Purnabakti offers retired clients the opportunity to connect with peers and express themselves through various activities such as singing, dancing, and visiting bazaars. Customers can also take advantage of free healthcare services, including basic medical check-ups and consultations provided by doctors from the Indonesian Medical Association (IDI).
Retired clients who are unable to attend in person can still access health check-ups and consultations at the nearest Bank BTPN branch or through free telemedicine services via WhatsApp.
From January to June 2024, 847 senior customers have benefited from in-person healthcare services, 10,437 have participated in health webinars, and 1,421 have used online health teleconsultations with doctors, all through Bank BTPN’s Daya program.
In honor of National Customer Day, Bank BTPN business representatives personally greeted and handed out gifts to senior customers and Micro Business clients in 29 Retiree Business areas and 26 Micro Business areas, including cities such as Bandung, Semarang, Surabaya, Medan, and Makassar.
"We recognize that retirement is a vital stage that demands special care. Therefore, we will continue to offer financial solutions and value-added initiatives for our senior customers, ensuring they experience a healthier, happier, and more meaningful retirement. This will always be a core part of our mission to create lasting positive impacts for the people of Indonesia," concluded Purnomo.
For further information please contact:
PT Bank BTPN Tbk
Andrie Darusman – Communications & Daya Head
Email: [email protected] or [email protected]
PT Bank BTPN Tbk (Bank BTPN) is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI) in February 2019. Bank BTPN serves various segments in the banking industry, from retail to corporate customers, including retirees, micro-, small- and medium-sized enterprises (MSME) and productive underprivileged communities; the consuming class segment; and the corporate segment. Bank BTPN provides the services through business units, such as BTPN Sinaya—a business unit for wealth management, BTPN Purna Bakti—a business serving retirees, BTPN Micro Business—a business unit serving microbusinesses, BTPN Business Banking—a business serving small- and medium-sized enterprises, Jenius—a digital banking platform serving the consuming class segment, and the corporate business unit, which serves national, multinational, and Japanese companies. Bank BTPN also has a subsidiary, namely PT Bank BTPN Syariah Tbk, which focuses on serving productive underprivileged customers. Bank BTPN also regularly provides training sessions and information for customers through the Daya Program—a sustainable and measurable empowerment program—to improve customers’ capacity so they can grow and have a chance to live better.