PT Bank BTPN Tbk ("Bank BTPN") received an award in the "Public Relations Indonesia Awards (PRIA) 2023" which was organized by PR Indonesia.
There are several categories in this event, namely Owned Media, Digital Channels, Crisis Management, Annual Reports, Corporate Social Responsibility (CSR) Programs, Public Relations Programs, and Public Relations Department, to Most Popular in Print and Online Media.
Bank BTPN received award in the category “2022 Most Popular in Print and Online Media” with the sub category National and Multinational Private Companies Tbk.
The assessment was determined through monitoring the news coverage of hundreds of companies (including ministries, agencies, regional governments, State-Owned Enterprises, Regional-Owned Enterprises) in local print and online media, from January 1 st to December 31st 2022. Monitoring used a quantitative method in real time and qualitative analysis in collaboration with Indonesia Indicator.
The award encourages Bank BTPN to be committed to creating a good communication strategy in order to improve the bank's image and reputation through various positive publications.