03 December 2020

Jenius Pay, a Jenius Collaboration for Simple, Smart, and Safe Online Transactions

Jakarta, 3 December 2020 - Jenius, a life finance solution from Bank BTPN, re-introduces Jenius Pay as an online transaction option using $Cashtag (a unique identity to replace account numbers for Jenius users) at various partner merchants.


After being introduced in 2017, Jenius Pay is now available at more than 29 merchants to help digital-savvy people transact online in a new, simple, smart, and safe way. This collaboration also supports the digital economy ecosystem and online & cashless transactions.


Waasi B. Sumintardja, Digital Banking Business Product Head of Bank BTPN said about the collaboration, "Jenius believes that collaboration from various parties is needed to create a digital economy ecosystem in Indonesia. In line with the spirit of co-creation and collaboration that Jenius has carried from the start, we, together with our partners, provide the seamless way for the Indonesian digital savvy community to transact online through the Jenius Pay feature. "


The usage of Jenius Pay has increased during the pandemic and working from home conditions. The nominal amount of Jenius Pay transactions increased by 401% and transaction volume rose 212% in October 2020 from levels in March 2020. The increase in digital transactions during the pandemic was also captured in the Jenius Study: Behavior Digital Savvy During the Adaptation Period for New Habits conducted in May 2020 to 267 respondents aged 16 - 40. This study indicates that digital/mobile banking was the most preferred banking channel during the new adaptation period (79%).


Representatives from three Jenius partners, namely JD.ID, Kitabisa.com, and Kopi Kenangan, were also present during the occasion to share their stories of collaboration with Jenius through Jenius Pay.


"Kitabisa exists because we believe Indonesia never lacks #OrangBaik.Millions of goodness happen every day, especially since the pandemic hit. The presence of Jenius Pay positively encourages a safer and more comfortable digital donation ecosystem, especially since most Kitabisa donors are also digital-savvy," said Rahelyna Mairing, VP of Finance and Compliance Kitabisa.com.


This pandemic has changed the way the world does business, including the way customers buy consumer goods. Making digital payments is one of the ways that customers choose to reduce physical contact and make transactions safely. "In fact, 70% of transactions in Kopi Kenangan are digital or cashless," said Marsela Limesa, VP of Product & Growth of Kopi Kenangan. "That's why we welcome the collaboration with Jenius Pay. The presence of Jenius Pay on the Kopi Kenangan application is a form of our commitment to providing more service for every customer by adding new types of digital platforms that they can choose from when making payments on our application," said Marsela.


Abraham Luhska Harahap, Head of Partnership and Alliance & Head of Digital Category JD.ID said: "Our data shows that JD.ID's weekly sales has increased by 50% on average since the beginning of the pandemic in Indonesia in March 2020 when compared to figures booked during the pre-pandemic era in the same year (2020). JD.ID also recorded a series of sales increases during the year-end shopping festival, HARJOYNAS, starting from 9.9, to 10.10, to 11.11, compared to those in the same period a year earlier. The number of orders climbed up as high as 60% on 9-11 November 2020 (the HARJOYNAS 11.11period). Groceries & Health Care was one of the categories with the most sold products. "


"Through the collaboration with Jenius Pay, we hope our customers can shop and make transactions easily, safely, and comfortably. With all the benefits and facilities offered, we hope that this collaboration can bring joy to all customers, before, during, and after they shop at JD.ID.," Abraham said.


Jenius Pay allows users to transact online without the need to use a debit /card credit, e-Wallet, or bank transfer. Unlike other Jenius features, users can find the Jenius Pay feature when choosing a payment method available on the checkout page on websites/applications of merchants that collaborate with Jenius. Users can do online transactions with Jenius Pay in three easy steps: Select Jenius Pay as the payment method on a merchant's checkout page, enter the user's $Cashtag, and confirm payment on the Jenius app.


Users can choose Jenius Pay as a payment method at various merchants to shop online, to buy coffee, to buy vegetables, to top up phone credit/mobile data packages, to donate, and to invest in gold.


Besides on JD.ID, Kopi Kenangan, and Kitabisa.com, Jenius Pay is also available on Tokopedia, Blibli.com, Lemonilo, Sayurbox, Fore, Doku, Twenty Milli Coffee Roastery, UniPin, Tamasia, E-mas, Treasury, Lakuemas, Pluang, MyHartono, Interskill, Al Hamidiyah, Ciputra Life, Lifepal, Dinomarket, What to Learn, Dompet Dhuafa, Send Email, SoftPro, Siapbos, and many more.


"Jenius is always open to collaborate with partners and merchants so that the digital-savvy community can get new and more complete transactions. Hopefully, Jenius Pay can become a solution to Jenius users to do online transactions in a simple, smart, and safe way," said Waasi.


Jenius prioritizes users’ safety and comfort by continuing to innovate and educate the digital-savvy community regularly. Jenius from Bank BTPN is registered and supervised by OJK and guaranteed by LPS. Further information about Jenius can be accessed at https://www.jenius.com/. If you have any questions about Jenius, don't hesitate to contact our 24-hour Customer Service on Twitter: @jeniushelp, Call Center: 1500 365, and email: jenius-help@btpn.com.

For further information please contact:

PT Bank BTPN Tbk
Andrie Darusman – Daya & Corporate Communications Head
Telp: 021-30026200
Email: andrie.darusman@btpn.com or corporate.communications@btpn.com


Bank BTPN in brief

Bank BTPN is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI). Bank BTPN is focusing to serve the mass market segment comprising of retirees, micro-, small- and medium-enterprises (MSME) and mass market; the consuming class segment; and corporate segment. The business focuses are supported by Bank BTPN business units including BTPN Sinaya– a financing business unit, BTPN Purna Bakti– a business unit focusing to serve retirees, BTPN Mitra Usaha Rakyat– a business unit focusing on micro businesses, BTPN Mitra Bisnis– a business unit focusing on serving small and medium enterprises, BTPN Wow!– a financial inclusiveness focusing on the unbanked segment, Jenius– a digital banking platform serving the consuming class segment, and corporate business unit which focuses on serving national, multinational and Japanese companies. BTPN also has a subsidiary namely theBTPN Syariahwhich focuses on serving customers from the mass market. Through the Daya Program, which is a sustainable and measurable empowerment program for the mass market, Bank BTPN regularly gives training and information to improve the customers’ capacity so they can grow and have a chance to live better.