Bank BTPN E-Banking & Banking Reinvented
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17 October 2011
CUSTOMER EMPOWERING SUPPORT CONSISTENCY OF BTPN'S PERFOMANCE
Credit Extension Grows 31%
Jakarta, 17 October 2011 – In line with the vision to become the best mass market bank, to change the life of millions of Indonesian, PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) consistently continues to grow business and empowerment program for mass market customers.
BTPN has run mass market customer empowerment program in the last 2 years, which is one of the significant factors believed to be able to support the continuous prime performance of BTPN. The empowerment program known with the name of “DAYA” is extended on routine basis for retirees customers, micro and small enterprises (MSE), and productive poor community.
“Daya is mass market empowerment program integrated into the products and services as well as the daily activities in each branch offices of BTPN. By integrating Daya into the banking services, we offer the opportunity to grow to millions of mass market in Indonesia, which becomes the main focus of BTPN. Daya has also become the unique value proposition for BTPN from its competitor,” said Djemi Suhenda – Vice President Director of BTPN. “
DAYA has 3 pillars program, consists of :
1. DAYA Sehat Sejahtera, it has the sharing of information and consultation surrounding physical and body health, as well as health check up for promotional and prevention objectives.
2. DAYA Tumbuh Usaha, it is the central of business growth information, business enterprise practical training, and micro business franchise.
3. DAYA Tumbuh Komunitas, community adoption program to enhance the skill, business and health success, as well as to open the marketing access.
To date, such empowerment program has reached more than 900,000 retirees customers, UMK players and productive poor community, through activities or training classes performed in more than 1,100 office network of BTPN throughout Indonesia.
Prime Performance of BTPN
Prime performance of BTPN is consistently growing in continuous mode. On the third quarter of 2011, the credit extension reached Rp 28.5 trillion or grew 31% based on the same period on the year of 2010 recorded as Rp 21.8 trillion. The growth of the credit extension balanced by the application of prudent principle is reflected in the delinquent credit ratio or Non Performing Loan (NPL) maintained at the level of 0.45% (net).
BTPN also records the additional public fund gathering. On the third quarter of 2011 the total Third Party Fund of BTPN reached Rp 32.8 billion, increasing 34% compared with the same period in the previous year of Rp 24.5 billion. Meanwhile, the Capital Adequacy Ratio – CAR reached 20.9%, so BTPN has sufficient room to grow in the future.
With such solid performance growth, on the third quarter of 2011, the total asset of BTPN reached Rp 43.4 trillion or grew 41% compared with the same period in the year of 2010 recorded as Rp 30.8 trillion. As of 30 September 2011, the net profit of BTPN grew 66% reaching Rp 958.7 billion compared with the same period in the year of 2010 recorded as Rp 577.5 billion.
Currently BTPN has been servicing more than 1,000,000 customers, through more than 1,100 office network which has been operated in online real time basis, spread over from Aceh to Papua.
“We will keep making innovation and expanding the coverage of our services to offer the BTPN unique banking services to millions of mass market which have not been served by the banking industry, while keep maintaining the continuous prime performance,” explained Djemi closing the conversation.
For further information please contact:
PT Bank BTPN Tbk
Andrie Darusman – Communications & Daya Head
Email: [email protected] or [email protected]
PT Bank BTPN Tbk (Bank BTPN) is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI) in February 2019. Bank BTPN serves various segments in the banking industry, from retail to corporate customers, including retirees, micro-, small- and medium-sized enterprises (MSME) and productive underprivileged communities; the consuming class segment; and the corporate segment. Bank BTPN provides the services through business units, such as BTPN Sinaya—a business unit for wealth management, BTPN Purna Bakti—a business serving retirees, BTPN Micro Business—a business unit serving microbusinesses, BTPN Business Banking—a business serving small- and medium-sized enterprises, Jenius—a digital banking platform serving the consuming class segment, and the corporate business unit, which serves national, multinational, and Japanese companies. Bank BTPN also has a subsidiary, namely PT Bank BTPN Syariah Tbk, which focuses on serving productive underprivileged customers. Bank BTPN also regularly provides training sessions and information for customers through the Daya Program—a sustainable and measurable empowerment program—to improve customers’ capacity so they can grow and have a chance to live better.