20 March 2019

Bank BTPN presents Jenius services in Makassar

Makassar, March 20, 2019 – Jenius, a life finance solution for digital savvy is officially present in Makassar, South Sulawesi. After being introduced in the Greater Jakarta, Bandung, Surabaya, Malang and Medan, Jenius is committed to expand its services to help Indonesians in managing their finances better. Digital savvy in Makassar can immediately download the Jenius apps at App Store or Google Play Store, or go directly to Jenius booths at the Mall Panakkukang, Trans Studio Makassar and Mall Ratu Indah.


Based on a research by Nielsen, there was 37% of Indonesian population using smartphone in the past 5 years, meanwhile the use of internet daily in the same period increased by 22%. In the Jenius Financial Study titled “Indonesia Digital Savvy Behavior 2019 with Nielsen”, Jenius discussed the digital influence to the conventional behavior of Indonesian digital savvy. The study was conducted throughout 2,055 respondents in 11 major cities in Indonesia including in the Greater Jakarta, Medan, Surabaya and Makassar. In the research, the Gen Z, Gen Y, Gen X and Baby Boomers said they accessed different apps to fulfill their lifestyle needs including their financial access. Most of digital savvy in Makassar accessed internet for 5.5 hours per day on weekdays and 6.8 hours on weekends, according to the survey.


“This study showed that Indonesian people are really integrated to internet through their mobile phones. This also happens in Makassar, which is one of metropolitans in Sulawesi. Internet and smart phones have changed the way people do their daily activities including in financial aspects. Therefore, Jenius is present in Makassar to provide easier, smarter and saver financial services,” explained Irwan Sutjipto Tisnabudi, Bank BTPN’s Value Proposition & Product Head, Deputy Head of Digital Banking.


Jenius is a revolutionary application equipped with Visa Debit Card to manage life finance using smartphone. “Jenius believes that every decision made in life has a consequence on financial aspect whether we realize it or not. Therefore, Jenius is present as a life finance solution which is easy, smart and save for digital savvy in Makassar through integrating the lifestyle and financial elements that will them making wiser decisions,” Irwan said.


Irwan further explained that Jenius unique features were being developed via cocreation spirit with digital savvy. “Jenius was born through the collaboration and cocreation process with digital savvy and we keep bringing this spirit in developing Jenius unique features. By introducing Jenius in Makassar, we hope that we can collaborate and cocreate with them to provide a more comprehensive and relevant banking services for digital savvy in this city,” he said.


By using Jenius features, digital savvy can manage their financial such as opening a saving account, doing transaction and managing their accounts in a simpler, smarter and saver way through smartphone. Jenius unique features including Send It which can be used to transfer money and pay telephone, credit cards, internet, TV cable bills as well as buying in e-commerce and top up using smartphone. The $Cashtag feature gives options for users to remember and give information of their account number to other parties easier because it is made of names instead of numbers.


As a comprehensive financial managing solution, Jenius provides different types of savings in one Jenius account such as Flexi Saver, Dream Saver and Maxi Saver. Flexi Saver is a flexible saving with attractive interest that can be withdrawn or saved anytime without any limited period. The Dream Saver can be used for a specific purpose and can be automatically withdrawn from the daily, weekly and monthly Active Balance. Meanwhile, Maxi Saver is a Jenius time deposit with optimum interest. So, Jenius customers can make a deposit saving without queuing in BTPN branch office, and can decide the flexible saving period from one to 12 month period.


Each Jenius customer also has an opportunity to get 5 (five) debit cards equipped with Visa and GPN networks that can be used to allocate financial transactions based on their needs. Jenius debit cards consist of main card (m-Card), virtual debit card (e-Card) and additional cards (x-Card) that can be used on the ATM Bersama/Prima networks. Beside that, the e-Wallet Center makes it easier for users to top up their Go-Pay, OVO, TCASH and M-Tix accounts.


To fulfill the dynamic lifestyle of digital savvy, Jenius introduced Jenius Keyboard on January 24, 2019, which gives easiness in going transaction while browsing the internet. With the new access from Jenius, digital savvy do not need to open Jenius apps or in website. They can do it directly from the keyboard in the smartphone. Through the Jenius Keyboard, digital savvy can check their active balance, transfer to other Jenius account or other banks’ accounts using Send It feature, collecting money using the Pay Me feature and checking the transaction history through the In & Out menu.



Reza Pahlevi, a Jenius User and Travel Enthuiast, shared his experience in using Jenius. He has been using Jenius for 2 years to deal with his daily financing to travelling. “Jenius has helped me managing my finances using innovative features. I can do all transactions saver and quicker using smartphone. For example, I can pay my monthly bills, subscribe video and music, top up my online ride hailing credit to opening deposit account. I can only shop online and transfer money to friends as easy as browsing my social media. It can be used with just one application. For traveling or fulfilling my goals, I can use Dream Saver feature so I can be more disciplined in saving. When travelling overseas, it is much easier using Jenius Visa Debit Card for any transactions,” Reza explained.

For further information please contact:


PT Bank BTPN Tbk
Andrie Darusman – Communications & Daya Head
Email: [email protected] or [email protected]


Bank BTPN in brief

PT Bank BTPN Tbk (Bank BTPN) is a foreign exchange bank and is a merger between PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) and PT Bank Sumitomo Mitsui Indonesia (SMBCI) in February 2019. Bank BTPN serves various segments in the banking industry, from retail to corporate customers, including retirees, micro-, small- and medium-sized enterprises (MSME) and productive underprivileged communities; the consuming class segment; and the corporate segment. Bank BTPN provides the services through business units, such as BTPN Sinaya—a business unit for wealth management, BTPN Purna Bakti—a business serving retirees, BTPN Micro Business—a business unit serving microbusinesses, BTPN Business Banking—a business serving small- and medium-sized enterprises, Jenius—a digital banking platform serving the consuming class segment, and the corporate business unit, which serves national, multinational, and Japanese companies. Bank BTPN also has a subsidiary, namely PT Bank BTPN Syariah Tbk, which focuses on serving productive underprivileged customers. Bank BTPN also regularly provides training sessions and information for customers through the Daya Program—a sustainable and measurable empowerment program—to improve customers’ capacity so they can grow and have a chance to live better.