JAKARTA, Oct. 23, 2017 – PT Bank Tabungan Pensiunan Nasional Tbk (BTPN) continues to innovate its products and services to be relevant with its customers. In the first nine months in 2017, the company has invested Rp 624 billion, a 77% increase from last year’s investment in the same period of Rp 353 billion.
“In the past three years, we have invested more than Rp 1.4 trillion to develop two digital platforms. We are optimistic that this investment will bring a substantial impact to the company, especially through a significant addition of customer service points in a short time. Our breakthrough in digitalization of process and services to increase the number of alternative channels has influenced the industry’s competitiveness,” said BTPN President Director Jerry Ng.
At the moment, BTPN has two banking digital platform for two different market segments. The first one, BTPN Wow! is dedicated for the middle- and low-income people who do not access to banking. The second one, the Jenius platform for consuming-class segment was introduced to the public in August 2016.
BTPN Wow! is the banking service for the mass market who use mobile phone technologi and is supported by agents as the bank’s extensions to increase its services throughout Indonesia. Since being launched in March 2015 to the end of September 2017, BTPN Wow! has owned 4.3 million customers served by more than 200,000 agents.
Meanwhile, Jenius is the digital banking innovation to serve the urban people who are technology savvy. Jenius is a revolution in banking sector by having a digitalization process from the beginning. Through Jenius, customers can open their bank accounts without going to a branch office and enjoy the banking services through apps.
Through different innovations, people’s trust to BTPN has increased. The total funding has increased 9% year-on-year from Rp 68.8 trillions by the end of September 2016 to Rp 74.9 trillion by the end of September 2017. Along with the growth in DPT (the third party’s funds), the credit has also grown by 5% y-o-y from Rp 62.6 trillion by the end of September 2016 to Rp 65.8 trillion by the end of September 2017. Carefulness remains the focus in channeling the credit as can be seen from the non-performing loan (NPL) at 0.9%.
Supported by the positive performance, BTPN’s assets have grown by 9% yoy from Rp 86.1 trillion to Rp 93.8 trillion. Meanwhile, the capital adequacy ratio (CAR) remains at 24.8%.
“We are grateful for the BTPN performance in the third semester. This achievement shows that our strategy in transforming the company and focusing on digital innovation to increase our service to our customers are the right moves,” Jerry said.
The digital innovation breakthroughs do not make BTPN neglect its mission as a mass market bank which focuses on creating the opportunity to grow and live a meaningful live. Through an empowerment program called the Daya Program, BTPN has conducted a continuous and measurable training and accompaniment to increase our customers’ capacticy. Until the third semester of 2017, BTPN has conducted 87,821 trainings for Daya program with a total number of participants at 486,994 customers.
“In line with our big plan to become the best digital bank in the nation, the digitalization will be adopted to our existing business, including to leverage the technology for the training and accompaniment program to increase our customers’ capacity, or more known as Daya program. Right now, BTPN has elaborated the Digital Daya Program to increase the accompaniment activity to be wider and more effective,” Jerry said.
Through the digital innovation, the company’s net profit after tax (NPAT) has reached Rp 1.4 trillion. “If we do not include our new investment, the company’s profit reaches Rp 1.8 trillion,” said Jerry.